Methods, apparatuses and media that use flexible products to enhance the revenue of perishable capacity providers such as airlines and hotels are described.
The computer implemented method and system comprises offering a flexible product for sale, receiving a customer request for the purchase, assigning suitable alternative product to the customer and informing the customer about the assigned product for revenue management.
The method provides maximum revenue for industries with constrained capacity. The method provides for capacity utilization, decreases operational costs and increases overall demand.